Amazon of Europe (AoE) Academy is a capacity building programme for digital transformation of tourism SMEs in the AoE destination and other biosphere reserves.
The programme is based on an analysis of the needs of tourism SMEs in the area, identified with the help of a questionnaire, analysis of existing digital tools, workshop with project partners and with taking in the account the innovative digital solutions which will be developed within the project Smarter AoE.
The AoE Academy includes
Amazon of Europe Academy
1 – Workshop Materials: Mega Trends in Tourism
2 – Workshop Materials: Microbranding
3 – Workshop Materials: Setting up an effective website
4 – Workshop Materials: Basic digital marketing
5 – Workshop Materials: Advanced digital marketing
6 – Workshop Materials: Carbon Footprint